Content Writing Tools

15 Amazing Content Writing Tools and Content Optimization Tools

Artificial intelligence (AI) content writing and optimization tools are designed to help businesses and organizations create high-quality, engaging, and SEO-friendly content. These tools utilize natural language processing (NLP) and software learning algorithms to analyze and optimize content for various purposes, such as improving readability, generating ideas, and identifying keyword opportunities. 

35% of businesses and organizations use AI content writing tools. These can help writers save time and effort by providing grammar, style, and tone suggestions. In contrast, content optimization tools can help marketers and SEO professionals improve the visibility and ranking of their content in search engines. Both tools can be used by individuals or teams and can be integrated into various content management systems and platforms.

In this article, you can find AI writing tools divided into two parts. Content writing tools and content optimization tools.

What are AI content writing tools?

Before knowing AI content writing tools, let’s first discuss Artificial intelligence or AI. It is the term used to describe systems or robots that mimic human intelligence to carry out tasks and can iteratively improve themselves based on the data they gather.

AI writing tools, commonly called AI content writers, are software that uses artificial intelligence to create text based on human input. With the help of AI technology, AI writers may produce content that resembles a human’s.

As previously indicated, AI assistants produce output based on input provided by the user. It sounds like magic, but not exactly.

AI writing helpers are gradually trained using many types of real-world data. As they gain knowledge from the provided data, they get better at producing output that sounds realistic. Since AI technologies use human data, their work is human-like.

AI content tools scan the web for existing content and gather data by user instructions, much like human writers do when researching an existing piece of content before writing a new one. They then process the data and produce unique content.

AI content writing tools

Artificial intelligence (AI) content generators reuse already written material to produce new material. AI keyword tools analyze and recommend content that writers rework or use as a source when creating new content. There are also AI-free tools for content writing.

It generates content using your creative skills. Other options are available if you fit outside of one of the sections.

It might contain any content: Blog posts, Ideas for blogs, FAQs, Meta descriptions, Advertizing copy, blog titles, storylines, References, Listicles, Images, alternative text, Phrases, and many more. Other than creating content, AI content writing tools can browse the data and highlight most online users’ inquiries. And analyze the level of competition for those queries and keywords.

What benefits might an AI content generator offer you and your blog, then? Let’s quickly review the current AI statistics:

Let us learn about the different types of AI tools and their features and prices.

1. Jasper

One of the top content producers available is Jasper, formerly known as Jarvis. Their AI rapidly creates high-quality copy for infinite alternatives beyond your standard marketing tactics, such as real estate listings and Quora replies.

Jasper helps users to compose better long-form material in its premium version. It implies that you can click to make some AI-generated material for every few sentences of “human” content, and doing this helps you write much faster.


  • A long-form document editor called Boss Mode is excellent for producing lengthy texts with AI-assisted outputs.
  •  25+ language options
  • Perfect grammar
  • Customize the tone of free writing
  • You can write books, blog posts, video scripts, and more 
  • The AI wizard can generate more than a million words.
  • Speed writing – press start, and the program will produce a masterpiece for your blog post or article within minutes! Plagiarism detector – write without worrying about complaints of taking someone else’s content!
  • Integration with SEO Surfer, the SEO tool for content writing, a program that aids in keyword research and content optimization for search engine results


Jasper offers three different pricing tiers: beginning, boss, and business. The ability to use the long-form document editor in boss mode makes a significant distinction. The starting mode, in contrast, offers writing frameworks for particular use cases.

Starter Plan: Starting at $29 Words Per Month Free Trial

Boss Mode Plan: Starting at $59 Words Per Month Free Trial

Business Plan: Custom plan and price 

2. Writesonic

Writesonic is based on Generative PreTrained Transformer 3 (GPT-3); the AI software is educated using the material that the businesses use the tool to produce. It is designed to make writing blog posts, product descriptions, and marketing copy easier. It may also give content ideas and outlines and has a comprehensive suite of templates for different types of material.

Writesonic is highly user-friendly and gets a whole article out of the box. But it didn’t require much effort. The free plan allows users to test out the fundamental tool with the opportunity to upgrade and have access to all features.

For individuals who want to jot their ideas down without worrying about writer’s block, Writesonic is a fantastic tool because you may rapidly and effectively produce content with this software.


  • General-purpose writing tool
  • Write compelling, effective website copy using the website copy option.
  • Develop appealing and efficient commercials with marketing and advertizing technologies.
  • Create E-commerce product descriptions 


It has three pricing plans:

Free Trial: $0/month

Long form: $12.67/month

Custom Plan is for businesses and teams

All plans include the option to choose the level of quality words generated:

  • Premium
  • Good
  • Average
  • Economy

You will get a varying word count depending on the quality level. Economy quality creates ten times more content than Premium quality.

3. Frase

The Frase content writing tool leverages search results to help in identifying and categorizing content opportunities. With its AI-powered writing assistance, users can quickly generate ideas and write entire sections or articles without spending as much time brainstorming or editing. It can be especially useful for businesses or individuals who regularly need to produce a high content volume.


  • Use AI to create an outline for blog content quickly.
  • To ensure material is pertinent to the goal intent, evaluate it against several on-page variables and current range.
  • Use artificial intelligence to generate email, marketing, and blog content for websites and companies.
  • In a fraction of the time, quickly produce high-quality content briefs based on a topic or keyword.
  • API access enables software programs, mobile apps, developer frameworks, and building management systems to access and use relevant data from a specific API.
  • Rename and market a solution by using the white label.


There is a free trial of frase for one week at only $1 as it does not have a full free version for one week. However, all of its commercial plans come with a $1. You can create or improve five documents with the $1 and research as many questions as you want.

There are three categories in payment plans Solo, Basic, and Team.  

Solo Plan: $14.99/month

Basic Plan: $44.99/month 

Team Plan: $114.99/month 

4. WordHero

With just one click, produce unique, human-like content!

Entrepreneurs, marketers, and writers know how time and money-consuming content authoring can be.

With just one click, one can create high-quality blog posts, social media captions, emails, advertizing, sales copy, product/SEO descriptions, marketing concepts, poetry, and even song lyrics.

It offers a comprehensive collection of more than 70 writing tools, and more are always being added. 


  • Access to all upcoming authoring tools.
  • 100+ different languages.
  • Support for keywords and long-form editors.
  • 24/7 priority assistance.
  • Secure low prices indefinitely.
  • End membership anytime.
  • Create exciting blog posts.
  • Generate persuasive emails for sales and marketing.
  • Talk about startup ideas and viral marketing.


It costs $348 for a yearly subscription and $49 per month when paid monthly. You may create endless content with this plan and write in 108 different languages.

WordHero provides a long-form editor, keyword assistance, and all the writing tools. However, through a subscription to WordHero, one will be charged the same fee up until the point at which you cancel the service.

Monthly Plan: $14.99/month

Yearly Plan: $44.99/month 

Payback Policy:

WordHero offers a 14-day money-back guarantee. 

5. Peppertype is a virtual content generator driven by artificial intelligence (AI) that was created with freelancers and content writers in mind. Using its innovative AI-powered capabilities, it helps the user to develop an engaging content copy in a matter of seconds. 

Using’s smart tools and capabilities, you can produce blogs, SEO-optimized articles, social media captions, exciting tweets, Facebook ad copies, online product descriptions, and product reviews.

It helps authors to tackle writer’s block, produce unique and exciting content, improve content effectiveness, and optimize SEO. It is a one-stop shop with the ability to handle both the writing and delivery of content.

Users only need to choose the kind of content they want to create and submit some basic information about the product, and AI-powered Peppertype will quickly make copies of the content for you. The software offers a variety of premium plans to fit all budgets.


  • Sentence Rephraser
  • Style Editor
  • Engagement Metrics
  • Plagiarism check
  • Sentence formatting
  • Tone checker
  • Grammar Check
  • Autocorrect


Costs for range from $35 to $199 per month, with an annual payment saving you 20%. Additionally, they provide a free plan or trial that enables you to produce 100+ copies.

Pepper type offers a variety of unique packages to meet the needs of every user. You can create content worth 10K words with plans that are available after the trial time. When you’ve explored your options, choose the strategy you want.

6. Scalenut

Scalenut is a tool for original, high-ranking, extended- and short-form content that uses AI for content research and creation.

To assist writers in producing content that beats the competition, it combines cutting-edge technologies like AI and NLP with seamless content development procedures. They can use it to increase the content’s readability, effectiveness, and overall yield.

It is a one-stop solution for content creators, marketing teams, agencies, and organizations of all levels and niches since it can be customized to various content requirements.


  • Account-Based Marketing.
  • Content Marketing.
  • Conversion Rate Optimization.
  • Customer Data Platform (CDP)
  • Demand Generation.
  • Digital Analytics.
  • Email Marketing.
  • Event Management.


Individual Plan: $0- Free Forever Plan $29 (Perfect for respective creators and consultants)

Growth Plan: $79 (Ideal for budding startups and growing businesses)

Pro Plan: $149 (Ideal for large teams, companies and agencies)

7. Copymatic

Copymatic creates marketing copy for you and increases conversions and ROI. With this cutting-edge copywriting tool, you can produce highly effective written content for any theme in just 30 minutes!

The best part about this AI-powered tool called copymatic is that it uses Generative PreTrained Transformer 3 (GPT-3), which offers free content that is entirely original without plagiarism.

You can automatically create engaging content that converts with this tool. Make sure your copy is engaging and relatable enough to captivate readers! You can only do so if you want to turn visitors into actual customers.


  1. 108 Languages Can Be Translated
  2. Different Copy Types and New Copy Types
  3. Detailed Video Training
  4. 24/7 Availability
  5. Regular Updates
  6. 100 % original
  7. Cloud-based hosting
  8. Plagiarized Free Content


A one-time payment plan, a yearly subscription plan, or a monthly subscription plan are all options available in copymatic pricing.

Starter Plan: $29/month

Pro Plan: $32/Month

8. Outranking

It uses natural language processing (NLP) and software learning algorithms to analyze a user’s input and generate various content options tailored to the user’s needs.

One of the key benefits of using Outranking is that it can save users time and effort by automating the content creation process. Instead of spending hours researching and writing content, users can input their desired topic and let Outranking generate a range of options for them to choose from. 

Compared to other SEO optimization platforms, content optimized with Outranking ranks for ten times more and ranking keywords is three times as likely to address user pain points.


  • Enhance on-page SEO utilizing sophisticated scoring algorithms that consider entities, relevant queries, and content coverage.
  • Optimize content for the complete cluster 
  • Optimize internal linking based on cluster analysis for the best possible transfer of page rank.
  • As part of the content calendar, schedule content optimization to improve the ranks of current material.


Outranking has three payment plans:

Solo for one domain: 660/ Year

Pro for multiple domains: 1250/ Year

Company for multiple domains: 1830/Year

Outranking has seven days money back guarantee.


9. Quillbot

One of the complete writing tools available is QuillBot. You should be able to use this instrument whether you’re a student looking for an AI essay writer or need to research and create citations.

It’s free to use, and you can test it out without creating an account, which is excellent. You can log in and begin using the program without struggling with marketing text.


  • Paraphraser: Rewrite content according to your need.
  • Grammar Checker: Ensures that you sound formal and use proper grammar.
  • Plagiarism Checker: You can upload a file or paste in text to be checked.
  • Co-Writer is your AI writing partner who can help you develop fresh concepts based on your written work.
  • Summarizer: Summarizes detailed content.
  • Citation Generator: Aids in keeping track of and properly citing your references.
  • Chrome extension for the browser
  • Microsoft word extension


QuillBot provides free services, which include 125 words of paraphrasing, three synonym options, standard and fluency modes, one freeze word or phrase, and 1200 words in summarizer. 

It has three payment plans:

Annual: $4.17 and save 58%

Semi-Annual: $6.66 and save 33%

Monthly: $9.95 

10. ContentBot

For entrepreneurs, copywriters, digital marketers, bloggers, and content marketers alike, is a comprehensive AI writer. It is used to quickly write blog posts, advertisements, and landing pages.

When it comes to innovation, ContentBot is in the lead. They were the first to develop an AI Content WordPress plugin, send you automated ideas for blog topics through email, and are currently the first AI writer to send you automated whole blog entries regularly.


  • Rephrase sentences.
  • plagiarism detection
  • sentence structure
  • Tone inspector.
  • Style Editor evaluates writing styles and enables customization by APA, MLA, Chicago, Turabian, and IEEE standards.
  • Real-time engagement figures are provided for the material.


The monthly starting price for is $29.

It has four different plans:

Prepaid once-off payment at $1/1000 words

Starter Plan: $29/month. 

Premium Plan:  $59/month

Premium PLUS Plan:  $99/month

11. ClosersCopy

ClosersCopy has been a crucial copywriting assistant. It’s surprisingly easy to use, making it perfect for both novices and more experienced users. The templates are excellent and include ones for landing pages, email campaigns, sales pages, blogs, and more.

In contrast to many competing alternatives, It is an AI writing tool that does not use the GPT-3 AI software learning model. According to their website, these models must be taught to create marketing copy. Using this AI tool, you may get real marketing text that sells your goods and services.


  • Depending on the level you choose to purchase, collaboration
  • Creating content with artificial intelligence
  • SEO audits and preparation
  • 3 Special Models for AI Generation (Not GPT-3)  
  • Longform Editor
  • 50+ marketing frameworks and templates, insights, and analytics
  • Team support 
  • 100+ languages supported


The pricing for ClosersCopy starts at $20.99 per month. It has three different plans:

  • Starter Plan: $49.99/month.
  • Professional Plan: $79.99/month.
  • Unlimited Plan: $99.99/month.

12. Chibi AI

Chibi AI is an AI writing tool made for authors who want to be able to concentrate on their work but need a little help from time to time. Writing capabilities, including rewriting, condensing, enlarging, and modifying the tone of the chosen text, are all included in Chibi. The general tone of the created content varies when you choose the “creativity mode.”

You may make using Chibi as easy or complex as you wish. You can create rules to instruct the AI on what to do and what to avoid doing. You can instruct the AI precisely what to write and how to write it or let it write from its point of view.


  • Global variable templates: These templates let you change terms throughout all publications to make sure Chibi complies with your specifications.
  • Custom templates: You must demonstrate to Chibi the precise kind of content you like in your preferred manner, and he will do what you say.
  • Per document notes: You might wish to make some notes as you write; you can do so here.
  • Simple exporting tools exporting your content from Chibi.
  • Command palette for power users: There is a single location in Chibi where you can access all commands.
  • Buttons for custom writing: As you write, the excellent custom templates you build appear as buttons.
  • The excellent custom templates you design are displayed as buttons while you write.
  • Notes can be added to the global scratchpad and shared across your documents.
  • Create, test, and fine-tune your templates for template tuning.
  • Online short-form tools: Without leaving your document, Chibi may create specific material for it.
  • A vast word collection is available at your fingertips, including qualifiers, power words, transitions, and more.
  • Specialized online tools The templates you create serve not only as templates but also as quick tools.
  • Dark mode: Lessen eye strain while you’re up late putting out that final bit of material.


It has four payment plans:

 For the Pioneer 10K – $9/mo

Brainstormer 50K – $29/mo

Innovator 100K – $49/mo.

Einstein Unlimited – $89/month 

There isn’t a free plan available, but you may buy credits and use them whenever possible

13. Sudowrite

With the use of artificial intelligence (AI), Sudowrite, you can create fresh content, transform existing information into something new, add additional detail when necessary, and brainstorm ideas. It is one of the top AI content-generating programs and is simple to use.

It can help with various tasks, including grammar and style correction, text summarization, and content generation. One of the key features of Sudowrite is its ability to understand the context and adapt to the user’s writing style, making it an effective tool for personal and professional use. Additionally, Sudowrite offers a range of customization options, allowing users to tailor its assistance to their specific needs and preferences. 


  • Suggest: Your next piece of content with your AI assistant.
  • Describe: Want to delve further into a particular subject? 
  • Rewrite: You can change something if you don’t like how it turned out.
  • Brainstorm: For when you run out of inspiration
  • Twist: Changing up things
  • Characters: Create fresh character concepts.
  • Poem: Produces a modern free verse poem.


Different pricing choices are available depending on how many words you produce.

Student & Hobby Plan: $10/month

Specialized Plan: $20/month

Max Plan: $100/mo

14. Rytr

Rytr’s algorithms are educated on historical data, they can create distinctive and appealing articles with appropriate tone, style, and grammar. Its AI writing assistant will have your piece ready in less than an hour.

As it can create content for a wide range of subjects and markets, such as sports pieces, business articles, reviews, blog entries, technology articles, etc.


  • Character count, word count, and a tone checker 
  • Plagiarism check guarantees that your content
  • Check your writing’s grammar to make it professional-level
  • Use form generator to add a professional touch to your content by personalizing it
  • Account-based marketing
  • Content marketing
  • Conversion rate optimization
  • Customer data platform (CDP)
  • Digital analytics
  • Email marketing
  • Event management


Free Program

Saver Plan: $9/month; $90 annually (with two months for free!)

Unlimited Plan: $29/month; $290 annually (plus two months for free!)


Ink for All is AI writing software that enables you to “speak with purpose.” It does both text editing and browser extension tasks. By providing writing tools that allow anyone to produce content that performs effectively, It facilitates the content marketing process.


  • SEO traffic
  • rapid publication of content
  • Managing a team
  • Improves headlines
  • AI writer bot
  • Paraphrasing


It has three payment plans and no free offer. 

Creator Plan: $8.80/month

Professional Plan: $44/month

SEO Rocket Plan: $177/month

Pros and cons of content writing tools



  • Writing efficiency and scalability

  • Cost-effectiveness

  • Spark ideas and overcome writer’s block

  • Timesaving

  • Flexibility

  • Speed

  • Write SEO-friendly content

  • No need to hire expensive copywriters and content writers

  • Greater variety

  • You can produce content in multiple languages

  • Issues with the quality  

  • Possible plagiarism

  • Lack of originality and personalization due to algorithms

  • Manual editing is still necessary

  • Not coming up with new concepts

  • Concepts in one dimension

AI content optimization tools

The practice of making content better so that it has the best possibility of achieving its intended aim is known as content optimization. That could be getting on the first page of Google, growing your social media following, or attracting your best clients.

Content marketing optimization is necessary for your audience to find your material. Consider this: while there are other ways for users to find material, search-based inquiries are the most effective way for them to find your content if you don’t want to advertize it or share it with them directly. By making your content search engine friendly, you can rely on visitors and potential clients to find you independently.

Using SEO content writing tools, you can compare your blog posts with other articles currently ranking on Google to obtain ideas for how to outrank them strategically. These tools examine your subject and produce a framework for organizing your information. They let authors express their creativity while addressing user intent and using the appropriate keywords.

1. MarketMuse

MarketMuse is a collection of tools for content optimization that uses artificial intelligence and strategy for content.

It is used to examine the vast amounts of content on demand, identify content gaps and possibilities in your industry, improve your organic on-page presence, foster expertise, and increase revenue.


  • Audience targeting
  • Campaign management
  • Categorization/Grouping
  • Content library
  • Content management
  • Data visualization
  • Filtering
  • SEO management


With the free plan, each material you publish presents your best self.

It has two payment plans.

Standard Plan: $7200/ year 

Premium Plan: $12000/Year

2. GetGenie

GetGenie.AI software is the most practical and efficient AI SEO content writer for creating content for any purpose. With it, everything is possible, whether it’s a blog post or email content. You can discover answers to your inquiries using its AI content writer, which functions like a “ask me anything” tool. 


  • Offers 30+ templates for high-quality content and copy.
  • Assists in locating long-tail SEO keywords with substantial search volume and trends.
  • Provides information for SEO advice on competitors and SERP analysis.
  • Data from rival blogs or content analysis to produce well-researched, original articles
  • Generates concepts for microblogs.
  • Original SEO title ideas.
  • Creates an outline for your content or blog pieces.
  • Frequently asked questions on related topics.
  • The finest introduction and summary for any content, including WooCommerce training.
  • Displays relevant Reddit and Quora questions.
  • Generates creative copywriting.


With a free plan, each piece of material you publish presents your best self.

It has three payment plans:

Writer Plan: $19/ month

Pro Plan: $49/month

Agency Plan: $99/ month

3. Surfer SEO

An effective content writing and optimization tool is surfer SEO.

The primary focus is on-page optimization of your website, which is cloud-based. It’s not free as the 7-day trial costs $1. This software is user-friendly for beginners and user interface is clear and straightforward.

It is designed to provide users with insights and recommendations for optimizing their website’s content, technical elements, and off-page factors to increase its relevance and authority in the eyes of search engines.


  • Frequency and density of keywords.
  • Use of keywords with partial matches.
  • Paging speed.
  • In title tags, characters count.
  • Alt text


It provides a perfect free plan for people who want to grow a new website rapidly after starting it.

It has three payment plans:

Basic Plan: $49/month

Pro Plan: $99/month

Business Plan: $199/month

4. Search Metrics

Content experience is a crucial piece of content optimization software for content marketers.

It adopts a data-driven methodology and offers suggestions for producing high-quality, SEO-friendly content.

It’s simple to produce interesting content using the recommended concepts that will successfully compete for the top SERP position, engages the audience, and guides them through the sales funnel.


There are four main components to Searchmetrics:

  • Search results (rank & competition)
  • Experience with content (on-page)
  • Website experience (crawl and backlinks)
  • Research cloud


It has two payment plans:

Essentials Plan: $49/month (10,000 rankings per report)

Essentials Pro Plan: $69/month (analyze websites at the subdomain level, see historical keyword rankings for up to four weeks, and access more markets and data)

You can also save $138 by paying $690 annually.

5. Textmetrics

A platform for content quality, Textmetrics has been known as WebTextTool.

It’s perfect for businesses looking to constantly raise their text conversion rates for both online and offline channels.

You may generate high-quality content that satisfies the needs of your audience with the help of Textmetrics’ unequalled real-time suggestions.


  • API
  • Activity Dashboard
  • Alerts/Notifications
  • Audience targeting
  • Campaign management
  • Content library
  • Content management
  • Customizable templates
  • Natural language processing
  • Performance management
  • Performance metrics
  • Process/Workflow automation
  • Real-Time analytics
  • SEO 
  • Template 


The price plans offered by Textmetrics are as follows:

Free Trial: Available

Textmetrics doesn’t advertize its prices.

6. CognitiveSEO

This program is simply unique. It takes advantage of Google semantic search engines to find excellent content ideas for your website.

You’ll be able to connect the dots between traditional SEO and the newest content marketing strategy.

This tool is for any marketer, webmaster, SEO expert, blogger, or content creator who needs a program that will genuinely provide results over the short and long term; a program that is entirely transparent and aware of the SEO landscape has changed over the past several years.

It is NOT merely another keyword tool or a substitute for Google Keyword Planner. We go above and beyond any other tools (that we are aware of) by telling you what to do with those keywords and providing you with the precise methodology one should use to raise their rankings.


  • Content optimization
  • Site audit
  • Backlink analysis
  • Penalty recovery
  • Rank tracker
  • SEO dashboard
  • Marketing report


It has three payment plans:

Starter Plan: $129.99/month

Premium Plan: $199/month

Elite Plan: $499/month

Each plan has seven days of the free plan

7. Cora SEO Software

For organizations and marketers who wish to rank higher on Google, Core SEO Software is a potent SEO Diagnostics tool. To keep up with Google developments, Cora SEO Software is continuously updated. SEO experts created it with years of experience in the field. 

The program assesses up to 2,040 ranking variables, provides insights on the most important ones, and even offers advice on which ones to focus on when optimizing your website.

Each aspect that affects ranking and Google rank positions is connected mathematically by Cora. This method reveals insightful trends and clues regarding the ‘focus’ elements that impact rankings for a specific keyword.


  • Diagnostics for SEO
  • Unlimited websites and keywords
  • On-page and off-page factors
  • Tunes for your keyword and URL


Cora SEO software is famous for $250/ month

8. SEO Tester Online

With the help of the on-page SEO software suite SEO tester online, you may enhance your content pages and raise your Google ranks.

Among SEO tester online’s primary tools are

SEO Checker: Ensure your page is search engine optimized by using them to quickly examine your site’s structure, content, and loading speed.

SEO Spider: This program searches your website for problems that need repair.

Keywords Explore: Find the ideal keywords for the content of your website using the keyword tool.

SEO Editor: The laborious process of writing content in a Microsoft word or Google docs document and then analyzing it is made simpler by the SEO editor. Write a blog post immediately, optimizing it, and it will succeed in competing with other websites in Google


  • SEO checker
  • Site audit
  • Backlink checker
  • Keyword explorer
  • Rank tracker
  • Keyword manager
  • SERP checker
  • SEO editor
  • Copy metrics
  • Workspace
  • Lead generation


It has three payment plans:

Lite Plan: £ 18/ month

Pro Plan: £ 26/month

Plus Plan: £ 38/ month

9. SEMRush

A software called the SEMRush SEO writing assistant offers immediate suggestions for improving your content based on the best-performing articles in Google organic results.

Optimizing it by the recommendations may also raise the readability and worth of your content. It is designed to help users create high-quality, optimized written content for their websites and marketing campaigns and track its performance over time.


  • Backlink analytics
  • Backlink audit tool
  • Backlink gap
  • Bulk analysis
  • Domain overview
  • Google data studio connectors
  • Keyword gap
  • Keyword magic tool
  • Keyword overview
  • Link building tool
  • Listing management
  • Log file analyzer
  • My reports
  • On-page SEO checker
  • Organic research
  • Organic traffic insights
  • Position tracking
  • Ranks
  • Sensor
  • Site audit
  • Content audit
  • Marketing calendar
  • Post tracking
  • SEO content template
  • SEO writing assistant
  • Topic research
  • Readability checker
  • Rephraser tool


It has three payment plans:

Pro Plan: $119/ month

Guru Plan: $229/month

Business Plan: $449/ month

10. BrightEdge Content IQ

A comprehensive website audit tool is called Content IQ. It is created to assist companies and SEO experts in content optimization.

With the help of Content IQ, you can view detailed reports and statistics for any website, including information on its performance, keywords, and much more.


  • Keyword reporting
  • Market insights
  • Page reporting
  • Site report
  • Story builder
  • ContentIQ
  • Opportunity forecasting


One of the businesses, BrightEdge, doesn’t advertize its prices

11. Page Optimizer Pro

The on-page content tool, PageOptimizer Pro, gives you an unfair SEO advantage over your rivals. Kyle Roof, a well-known SEO expert, founded it.

This tool identifies where to spend your time and money to improve your chances of ranking on Google by finding out what your competitors may be doing that you are ignoring.


  • Chrome extension
  • Unlimited reports
  • Content editor
  • Secret key access
  • LSI terms
  • Exact keyword recommendation
  • Schema optimization
  • Competitor analysis


There are three payment plans:

Basic Plan: A 7-day free trial is included with the basic plan, which costs $22 per month.

Premium Plan: The premium plan, which costs $33 per month, allows you to produce up to 25 reports each month.

Unlimited Plan: The $44/month or $429/year unlimited plan enables you to create unlimited monthly reports.

12. Clearscope

With the help of the AI-powered platform Clearscope, you can create, improve, and receive more from your content. It is simple to use and empowers you to produce more knowledgeable and informed material. It is mainly intended for content producers that want to increase their visibility through Google’s organic search.


  • Content generator
  • Content editor
  • Content scoring
  • Keyword research
  • Competitor analysis


There are three payment plans:

Essential Plan: $170 per month

Business Plan: $1200 per month

Enterprise Plan: Custom Pricing 


13. SEO Scout

SEO Scout optimizes your content, evaluates the outcomes, and executes extensive SEO performance testing on your website. It improves the search engine ranking of websites. It analyzes the content of a webpage and provides recommendations on optimizing it for specific keywords. 

It also allows users to track their progress and see how their optimizations affect their search engine rankings. Overall, it is a valuable tool for anyone looking to improve the visibility of their website in search engine results and drive more organic traffic to their site.


  • User control.
  • Management of revenue.
  • Rank monitoring.
  • Link control.
  • Keyword monitoring.
  • Implementation of Google analytics.
  • Management of content.
  • Competitive research.


Each plan has a free trial option.

Starter Plan: $49/month.

Business Plan: $99/month.

Agency Plan: $199/month.

14. LSIGraph

A cloud-based keyword research tool called LSI Graph can assist you in locating the most lucrative, semantically relevant keywords for your content.

Why should your page have LSI keywords?

These keywords are semantically related to the primary term for which the website is optimized. These keywords are commonly found in content that rank well in search engines. The suggested alternate keyword phrases to use and identifying opportunities to include internal and external. 

It links and highlights areas where additional relevant information could be added to improve the content’s value to readers. It works by analyzing the language and keywords used in a piece of content and suggesting changes that can help the content rank higher in search engine results pages (SERPs).


  • Multi-Location and languages
  • Keyword data
  • Opportunity score
  • SERP analyzer
  • Content brief
  • Keyword and page intent
  • Topic cluster keywords
  • Search history
  • Filtering and sorting
  • Export and keyword map
  • Intent analysis
  • Autosave text editor
  • Grammarly Integration
  • Popular questions
  • Frequently linked


It has four payment plans.

Basic Plan: $29/month.

Premium Plan: $59/month.

Agency Plan: $69/month

Lifetime Plan: $699/month

15. Similar Content

Your best technique for content optimization to appear on Google’s first page is similar content. You have nothing to lose because there is a 7-Day free trial available.

You can use this tool to compare your keyword coverage score to other web pages with similar content. It is already being used by over 4,000 SEO professionals, including beginners.


  • Audit management
  • Supports 80+ languages
  • Competitive analysis
  • Content management
  • Keyword research tools
  • Improve TF/IDFScore
  • Content score


It has four credits plans:

20 Credits Plan: Free

100 Credits Plan: $14.99

500 Credits Plan: $69.99

1000 Credits Plan: $99.99

Pro version pricing (Life time Plan): $79 and no annual payment

Pros and cons of content optimization tools



  • Identify content concepts
  • Forecast success
  • Gain knowledge to improve the content 
  • Find LSI keywords for a page
  • Longtail keywords
  • Content Score
  • Manage copywriting tasks
  • Analyze website
  • Track rankings
  • Provide Google updates
  • Keyword analysis

  • Limited free trial
  • Sometimes provides a bit cluttered keyword report 
  • Not mobile-friendly software
  • Lag in generating the report
  • Non-intuitive UI
  • Limitations to manages several projects at once

Will AI take over human content creation?

Artificial intelligence (AI) could play a role in creating some types of content in the future. However, it is important to note that AI is a tool and will not be able to fully replace the creativity and unique perspective that humans bring to content creation.

Some examples of AI are already being used to assist with content creation, such as generating news articles or creating simple graphics. However, these AI systems are still heavily reliant on human input and oversight, and they cannot fully replace the creativity that humans bring to the content creation process.

Additionally, AI systems are still limited in understanding and interpreting complex concepts and ideas, so they cannot fully replace the critical thinking and analysis that humans bring to the content creation process.

There are four reasons why AI cannot replace human content creation.

  1. AI-generated content is not unique
  2. AI-generated content might be outdated
  3. AI does not understand the context 
  4. Google rejects the creation of AI content.

There is no denying the use of AI content writing tools; anyone who argues otherwise may need to be up to speed on both the tech world and the content market. However, there is a long way to go before AI content production technologies can fully replace human writers. Even then, more would be needed to replace authors.

A writer’s humor, insight, and virtuosity are unrivaled. AI may be used to quickly translate texts, discover errors, and investigate themes and keywords. Still, only a skilled content writer can persuade a reader to click a CTA. Overall, while AI can assist with certain aspects of content creation, it is unlikely that it will be able to replace human content creators in the foreseeable future fully.

Wrapping it up

Content writing and optimization tools are essential for businesses and organizations looking to improve their online presence and reach their target audience. These tools can help to improve search engine rankings, increase traffic to a website, enhance the user experience, and build credibility and trust among a brand’s audience. 

By creating high-quality, optimized content, businesses can effectively communicate their message and values to their audience and ultimately drive more sales and conversions. As such, companies must prioritize using content writing and optimization tools in their online marketing strategies.

By 2030, AI will be expected to contribute $15.7 trillion to the global economy. By 2025, 85 million jobs will be lost due to the advent of AI, while 97 million new ones will be created.

Content writing tools can help you write well-researched, understandable, grammatically accurate, and engaging content. And on the other hand, content optimization tools are essential because they increase your website’s visibility, resulting in increased traffic and the opportunity to convert visitors into paying clients.

With these tools, you can write better, more interesting, and better-optimized material while saving time. If you want the best chance of ranking well on the search engine results pages, you must include them in your digital marketing tools (SERPs) arsenal.


1. How does AI writing software work?

AI writing software uses artificial intelligence (AI) and natural language processing (NLP) algorithms to analyze and generate written content.

Here’s how the process typically works:

  1. The user inputs a prompt or topic for the software to write about.
  2. The software analyzes the prompt and uses NLP algorithms to understand the context and meaning of the words in the prompt.
  3. The software then generates written content based on the prompt and the information it has learned from the NLP algorithms.
  4. The software may also use machine learning techniques to improve its writing over time by analyzing and learning from examples of human-written content.

This software can be used for various purposes, such as generating news articles, blog posts, social media posts, etc. It summarizes long documents, translates text from one language to another, and even writes creative fiction.

Overall, AI writing software is designed to help users generate written content quickly and efficiently without needing manual writing and editing.

2. What is the difference between content optimization and content writing tool?

Content writing software helps you create the material and content optimization software compares your content to your competitors to identify content gaps.

3. Which content writing and content optimization tool is most used by people?

One of the most well-known SEO platforms is SEMrush. Additionally, it includes a content marketing tool that aids in on-page optimization for authors and marketers.

Tags: No tags

Add a Comment

Your email address will not be published. Required fields are marked*