FAQ's
You Might Have Some Questions
What is Digital Marketing and what services you offer?
When people market their products and services to customers who use Internet-connected devices such as laptops, smart phones, and tablets, it is known as digital marketing. Businesses and people communicate with prospective customers and clients through platforms such as search engines, social media, email, websites, and mobile apps. We at CyberXstudio provide all the services related to digital marketing as whole and individual services as well.
What does a digital marketer do and why I need one?
Digital marketer work in a wide range of services related to digital marketing to develop and execute effective strategies and programs for your businesses. If you are new to digital marketing or do not have the requisite expertise, hiring an accomplished and flexible digital marketing agency is a smart idea to boost your business.
Would my business benefit from digital marketing?
Undoubtedly! Despite the fact that many businesses appear to be wary of digital marketing, avoiding it denies your company access to the media that the majority of customers use most and at all hours of the day. With conventional marketing outmoded by digital marketing in many ways, it is unattainable for any business to survive and thrive without using digital media.
What does content marketing refer to?
We focus on production and distribution of educational and/or entertaining information resources for the purpose of raising brand recognition, traffic, leads, and sales that is known as content marketing. Marketing content is normally free and does not support the brand as clearly as an advertisement would. However, it is an important tool of “pull marketing” strategy.
What type of content you create that can benefit my business the most?
There is no one-size-fits-all solution, other than to produce content that consumers can find important and useful. Blog posts, blogs, ebooks, infographics, vlogs, videos, case studies, newsletters, visuals, and different types of interactive content are among the top contenders. At CyberXstudio we employ all these instruments as and when best suited to craft the potent content for marketing.
What is better, short or long-form content for social media profiles?
This being a debatable thing, we, however, believe that short-form content, has a rightful position on social media platforms where the audience is moving quickly and absorbing a lot of information. Long-form content ranks higher in search results and gives your blog more substance, which helps build your authority.
What does Search Engine Optimization entail?
We, at CyberXstudio, use onsite and offsite techniques to achieve the top spot for your business website in search engine, known as search engine optimization (SEO). When we implement the strategy, it is to improve the amount and consistency of traffic to your website, consequentially increasing leads and sales for your business.
Why is SEO important for my small business?
Online search produces the majority of web traffic to your business website, and those who arrive via search have a higher level of commercial purpose than those who arrive via other channels. It is also a quick way of reaching the masses with your product and service.
What determines search engine rankings?
Experts agree that rankings should be based on importance and authority, but the variables that go into deciding them are numerous and contradictory. The best way to get a high search engine ranking is to create one of the most detailed web pages for a particular keyword or expression.
What is a dream buyer avatar?
Based on market analysis and data, a Dream Buyer Avatar is a persona, the reflection of your ideal customer. Customer demographics, activity patterns, motives, interests and goals are included to develop a dream buyer avatar. Here we disclose details about the buyers’ behaviors, concerns, and requirements for making purchase decisions.
Why is social media important?
Billions of people spend their time each day on social media. Your target audience is likely to be active on one or more of the major social media sites. When we quantify the importance of social media marketing and dedicate resources to it, your brand recognition will improve significantly, pouring in traffic, engagement with consumers, increased sales, loyalty building, and winning advocates.
How long does it take to see results?
Our digital marketing campaign developed by blending content marketing, email list creation, search engine optimization, and social media management can produce immediate results. However, developing the best suited digital strategy for your business and its implementation may take few months which demands perseverance to achieve your traffic and conversion goals.
What is a marketing funnel?
A marketing funnel is a model that describes the phases of a customer’s journey from first contact with your business to purchase. The funnel metaphor is useful because it narrows as it progresses, meaning that the product or service is marketed to a large audience and the number of prospects decreases at each point down the funnel.
How do I differentiate my brand?
To achieve this for your brand we strive to build value. We establish and convey a commitment to your customers that is emotionally convincing. We begin by finding out “How does your product or service can make a difference in the lives of your customers?”
Is email marketing still effective?
Email is still the most powerful medium of marketing as it is more intimate more dependable, and the majority of people use email and check their inbox many times a day. Email marketing is important if you want to interact directly with people who have given you permission to market to them.
Do we need videos to market products?
Consumers enjoy video, which is why advertisers love it as content medium which is engaging and quick to share across different platforms. Every day, YouTube users watch over a billion hours of content. Smartphones and digital editing have made making video much simpler, and we observe that potential for a high return on investment is massive.
How often should I update my website?
Websites that go without updates or new content for an extended period of time are unlikely to perform well or support any useful digital marketing goals. Though a static website is technically a website, it is unlikely to be anything more than a digital brochure that generates little or no leads.
What should I measure in context of digital marketing?
We establish the main performance indicators (KPIs), most relevant ones, for your brand’s growth, because it is an important part of a realistic approach to marketing metrics. The metrics that show your success in terms of traffic generation, conversions, and marketing costs as a starting point, are easy to track on regular basis.
What does data-driven marketing refer to?
Data-driven marketing refers to the use of data-driven techniques and processes to achieve a greater understanding of what consumers want. We , as digital marketer know who, what, where, and why customers respond to marketing activities, consequently, we are able to make better choices and develop and personalize the consumer experience in a professional manner.
How and where is graphic design used?
We use graphic design for company logos, printed materials such as brochures, posters, signs, greeting cards, postcards, business cards, and advertisements. Technology advances have given us the digital world, which includes blogs, online advertising, interactive brochures and presentations, and much more to make use of graphic design and illustrations.
What else does the graphic designer do in the course of their job with a client?
As part of a graphic design project, our designer will perform a number of specialty tasks in addition to transforming the vision, brand image, and value proposition into a graphic show. Collaboration on the idea (usually with a team), attending project meetings, paying attention to what consumers are clicking on, and giving presentations that illustrate the different possibilities are all examples of specialty activities.
How can I collaborate with a graphic designer to get maximum benefit from the service?
Working with our graphic designer can be more beneficial if you are prepared to express your wishes to the graphic designer clearly and regularly. The more precise you can be when filling out your request, the more likely your vision will be reflected in the final product.